AUSTRALIA & NEW ZEALAND

dentsu aegis network dentsu aegis network

Media release

02 MAR 2016

SMG’s Thumb Drift reaches 2million downloads in a week

SMG Studio’s new mobile game Thumb Drift, has become the number one racing game in 60 countries and a top five game in dozens of countries including the USA and Australia, reaching 2 million downloads in its first week alone.

Thumb Drift is the fourth game developed by SMG, Soap Creative’s games studio. SMG Studios and Soap Creative are a company within Isobar, a global digital marketing agency under the Dentsu Aegis Network. 

Isobar, Soap Creative, Thumb Drift

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