AUSTRALIA & NEW ZEALAND

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Media release

22 SEP 2016

Dentsu Mitchell expands its services for the Australian Government

Dentsu Mitchell has taken over all non-campaign advertising for recruitment, public notices and tenders for the Australian Government and its associated entities.

These services are in addition to the planning and placement of campaign-related media, which Dentsu Mitchell has provided for two years.

Assuming provision of these services allows Dentsu Mitchell to provide greater client servicing capabilities for the Australian Government with a highly skilled team across all media channels, within the one business.

Adrian Roeling, National Managing Director at Dentsu Mitchell said the move represents a significant progression in the business’ strong relationship with the Australian Federal Government.

“We’re happy to be offering a fuller scope of services to the Australian Government, and believe this decision will provide the client with greater business efficiencies, a more integrated and experienced media team and improved media recommendations for non-campaign clients.”

All campaign and non-campaign advertising services will now be streamlined through Dentsu Mitchell’s Melbourne team with Eliza Briscoe leading the non-campaign team and the transition.

Dentsu Mitchell has held the Australian Federal Government Advertising Arrangement for two years, with all non-campaign advertising services previously sub-contracted to Adcorp.


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Dentsu Mitchell, Australian Government

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